A lot of things have changed since I last blogged. There have been several updates from Google – Penguin and Panda wreaked havoc on a lot of sites, social signals became more significant as more and more marketers began gaming the system and content marketing became more relevant than ever.
As I kickstarted Eddie Gear at the end of the year 2014, I made sure that I was going to take all precautions necessary to avoid being penalized and also set a good first impression. So I picked up one of the best theme frameworks in the market – Thesis from DIY Themes along with a cool Thesis skin from Thesis Laboratory that came with its own call to action widgets, post teasers, social sharing plugins et al….
With the site set up I began churning content on a daily basis generating decent traffic and readers. I implemented some of the best internet marketing practices, I even made sure that the content I published had cool headlines, attractive images (I use Canva for this) and tools like Piktochart to create engaging infographic elements.
I also enrolled in various blogging communities like Viral Content Buzz, Triberr, Facebook, Google & Linkedin groups so I could engage and share content with other bloggers in my niche.
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