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5 Blog Types Based On Content Creation

December 16, 2015 by Editorial Staff

What type of content do you create as a blogger?

Does it work for you?

Whatever be the answer to the questions, different types of articles work for different types of bloggers. Some bloggers write generic content and some tutorials and some list based articles and so on.

What works for one does not necessarily works or the other. What is most important and what bloggers need to pay attention to is what their readers want and like. Write content that your readers will love and come back for more.

Blogging is all about writing quality articles for many and for business its nothing but a marketing tool that helps create awareness and may be win new customers.

Whatever be the reason, the type of content you create will make all the difference. Each niche demands a type of content and there are bloggers who adopt the methodologies accordingly. While there is no hard and fast rule as to what type of content you must create as a blogger, here are some that I think are the most common and something that you can consider writing for your blog.

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Filed Under: Engage Your Audience

Social Lead Generation Strategies To Grow Your Online Sales

December 14, 2015 by Editorial Staff

Social leads are a big thing these days. As users of the internet the people tend to surf social platforms more than anything else on the web. There was a time when Google search topped that, but today its the social networks that are most visited and the sites that people spend most of their time.

As bloggers we are losing customers and visitors as more and more people are flocking to social networks instead of websites for information. Our blogs are becoming a little less of importance. With that said, eventually they do end up on sites but social platforms are even staying updated to keep readers more on their platforms.

Allowing publishing options like LinkedIn and Facebook Notes people are exploring these options as they come free of cost and an pre-defined audience attached to it. To counter this we bloggers and marketers are using social media marketing tactics to get readers to view our content.

We are desperate in getting readers attention that sometimes we even cross the lines and start spamming a little bit to get their attention.

This article focuses on various marketing strategies that helps bloggers and internet marketers generate social leads or simply leads using social platforms.

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Filed Under: Increase Sales

How To Keep The Blog Active While On Vacation

December 9, 2015 by Editorial Staff

Should you keep your blog active while on vacation?

Its the question on everyone’s mind these days. Bloggers tend to wonder if they should be actively blogging all the time even when they are on vacation or travel.

Some of us have taken up blogging because of its nature. It offers us free time and the liberty to work at our convenience, but are we pushing it too far to work even while we are not working.

The answer entirely depends on who is blogging and what their intentions are. I personally feel that depending on the topic or focus at the moment of travel you can choose to blog or not to blog.

I certainly will not want to leave my readers hanging in the middle of an interesting topic.

All this has come up simply because recently I had to travel to the US, Plano, TX to be exact. It was an amazing 16 hour long flight with a switch over at Dubai. I will leave it at that and not get into the details of the flight.

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Filed Under: Productivity Hacks

The Beginners Guide To Content Upgrades

December 5, 2015 by Editorial Staff

If you are involved in email marketing, it is imperative that you stay in touch with the latest developments and modern trends in the field. Taking any old fashioned approach to email marketing can literally cost you money. To optimise your email marketing endeavours from today onwards, you need to turn your attention to the use of content upgrades.

What Are Content Upgrades?

If you have never heard about a content upgrade before, then there is no reason to panic or be flustered. Yes, you are lagging behind other email marketers, but you can still catch up if you understand the basic concepts of content upgrade quickly.

The idea of a content upgrade is quite simple. It can be defined as bonus content that people are rewarded with in exchange of their email addresses. Content upgrades should not be confused with the conventional “site-wide” lead magnets.

A content upgrade focuses on the particular content that is being read or heard by the visitors on your website. In other words, the bonus content that you are handing out should be relevant to the content which people are interested in already.

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Filed Under: Engage Your Audience

7 AutoResponder Techniques That Quadruple Your Lead Generation

October 11, 2015 by Editorial Staff

Many business people spend a great deal of time and resources getting new leads. Lead generation doesn’t just build traffic and profits; it helps to build your brand and expand your customer base. However, in the midst of looking for traffic, people often neglect to turn their leads into paying customers.

Email marketing is effective not just for lead generation but for conversions, if you handle it correctly. Here are a few easy autoresponder techniques that can give you a needed bump in both leads and conversions.

1. Offer Free Trials or Products

Even the most jaded customer cannot resist a freebie. Offering free trials of products, even digital products such as eBooks or membership in a VIP club, is bound to bring more people to your website.

When you use an email autoresponder to handle this task, this is a very low investment way to build your email list as well as your traffic. You can further improve lead generation and conversions by ensuring that your free trials are high value and encourage traffic to become paying customers.

One caveat to this advice: don’t make people jump through hoops or go through an endless series of steps to get their free stuff. This is frustrating and will leave them feeling resentful and distrusting of your business.

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Filed Under: Increase Sales

20 Backlink Strategies for the Daily Blogger

October 5, 2015 by Editorial Staff

Backlinks of the highest quality are essential if you are trying to achieve a respectable ranking in the search engines. Right after you have set up a blog, the first thing that you need to do is create unique content. Once that is done, it is important that you focus on backlink strategies that are both easy to execute and effective.

To save you a few valuable hours of research work and days of experimentation, I have compiled a list of the 20 most effective backlink strategies that works for bloggers.

1) Make Use of Local Links

As a blogger, you are writing for the global audience. This often makes you forget how important the local audience and businesses are to you. Your blog may not necessarily address local issues, but they will almost always have a strong local following. To capitalize on the presence of a local audience, you must use local links and citations. These will help you rank locally based keywords.

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Filed Under: Drive Search Traffic

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